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Author Topic: How to save the Record Business  (Read 2076 times)
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« on: July 18, 2007, 02:09:19 PM »

Downloading is gonna only get bigger, Pretty soon record stores are all gonna go away and bands will sell their music exclusively online.



The days of 10 million selling albums are over........... But I think I have an idea of how to revive the record business.


U save the record business by going back to RECORDS


Vinyl records are almost collectibles and their is nothing that can duplicate the unique sound of a vinyl album being played.

So DL all u want, u will never hear it the way it sounds on Vinyl.


If the record companies want a future, they need to go back to the past.



Anyone think this would work to some degree?
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« Reply #1 on: July 18, 2007, 02:28:20 PM »

I've actually heard of this before. I read an article on it and I think they actually said it was being considered by smaller labels, or maybe I'm just talking out of my ass. i wish I still knew where the article was.
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« Reply #2 on: July 18, 2007, 04:20:36 PM »

http://business.guardian.co.uk/story/0,,2127381,00.html

The format was supposed to have been badly wounded by the introduction of CDs and killed off completely by the ipod-generation that bought music online.

But in a rare case of cheerful news for the record labels, the latest phenomenon in a notoriously fickle industry is one nobody dared predict: a vinyl revival. Latest figures show a big jump in vinyl sales in the first half of this year, confirming the anecdotal evidence from specialist shops throughout the UK.

 It comes as sales of CD singles continue to slide - and it is not being driven by technophobic middle-aged consumers. Teenagers and students are developing a taste for records and are turning away from the clinical method of downloading music on to an MP3 player.

The data, released by the UK's industry group BPI, shows that 7in vinyl sales were up 13% in the first half, with the White Stripes' Icky Thump the best seller.

Two-thirds of all singles in the UK now come out on in the 7in format, with sales topping 1m. Though still a far cry from vinyl's heyday in 1979, when Art Garfunkel's Bright Eyes alone sold that number and the total vinyl singles market was 89m, the latest sales are still up more than fivefold in five years.

For record stores, the resurgence has meant a move from racks of vintage Rolling Stones and Beatles releases to brand new singles and younger buyers. "The student population seem to be loving the 7in," says Stuart Smith, who runs Seismic Records in Leamington Spa, Warwickshire. He sells 300-600 records a week and is preparing to launch an online store.

"I'm still not sure about the MP3 generation. You can have a full hard drive and nothing to show for it. Record collections are very personal. You can view into a person's soul really," he says.

The customers rummaging through racks at his store, a small room above a skate shop, are students and DJs.

When Mr Smith opened the vinyl shop in early 2005, digital download sales were rocketing and, amid rampant piracy, global music revenues were several years into their current downward spiral.

A shop selling LPs and 7in singles didn't sound like the most promising business plan. But when his employers at the local outlet of music chain Fopp - now closed down - decided to stop selling vinyl it was something he couldn't resist.

"I just couldn't understand why they decided to turn their backs on it. I saw an opportunity to do something I love doing. I've been a collector myself for years," says the 31-year-old. "It's just one of things. It just felt right."

Two years on, the White Stripes' Icky Thump has just notched up the highest weekly sales for a 7in single for more than 20 years. Retailers and record labels put the rising vinyl sales down to bands rediscovering the format and to music fans' enduring desire to collect. It's not unusual for fans to buy a 7in but have nothing to play it on, says Paul Williams at industry magazine Music Week. "It's about the kind of acts that have very loyal fan bases that want everything to do with that act," he says. "They maybe will buy the download to listen to, but they get the vinyl to own. It's looked at like artwork."

HMV agrees that vinyl is back from the brink, and the chain has been rapidly expanding its record racks to meet rising demand. The group's Gennaro Castaldo cites the huge popularity of "indie" bands, such as Franz Ferdinand and Arctic Monkeys, which enjoy loyal followings among teenagers and students, especially during the summer festival season.

"Labels have realised that it's cool for bands to release their music on vinyl, especially in limited edition form, which makes it highly collectible," he says.

London company Art Vinyl has built a whole business out of the format's visual and tactile appeal by selling easy-to-open frames to display records and their sleeves.

For fans, buying and owning a record can provide a welcome change from the anonymity of online downloads, says Art Vinyl's founder Andrew Heeps. "If you go into a record shop to buy something, you feel part of something," he says. "The fact that last year we sold over 9,000 frames to people says an awful lot about where the market is going."

Cara Henn, a DJ and regular Seismic Records customer says going to the store puts her in touch with her peers and has hammered home the vinyl trend. "I've really been getting back into my vinyl. I love it," she says. "I like to hear crackling, as if it's actually real. Especially with drum'n'bass, DJs are really encouraging fans to buy vinyl."
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« Reply #3 on: July 18, 2007, 04:41:15 PM »

One thing that helps these days is when bands put extra stuff (a bonus CD / DVD) to go with the album, or make the packaging somehow special. I've got to admit, those things affect my shopping, as I often find myself more inclined to buy a CD that comes with an extra DVD of bonus material from the studio or live gigs.
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« Reply #4 on: July 18, 2007, 05:15:32 PM »

I don't care to save the record companies, let the drown in their own greed and stubbornness.
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« Reply #5 on: July 18, 2007, 05:24:06 PM »

records suck!!!

CD's are where im at, good sound quality, easy to skip tracks, and can still be signed.

althought mp3 is good, it cant be signed.
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« Reply #6 on: July 18, 2007, 05:27:01 PM »

One thing that helps these days is when bands put extra stuff (a bonus CD / DVD) to go with the album, or make the packaging somehow special. I've got to admit, those things affect my shopping, as I often find myself more inclined to buy a CD that comes with an extra DVD of bonus material from the studio or live gigs.
but they do the same things with itunes by putting bonus tracks on there
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« Reply #7 on: July 18, 2007, 05:34:27 PM »

but they do the same things with itunes by putting bonus tracks on there

Yeah, I guess. But it still doesn't emulate a cool packaging Tongue And a DVD is also pretty hard to transfer through iTunes...
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« Reply #8 on: July 18, 2007, 07:34:17 PM »

I hope that CDs aren't eradicated and replaced by online downloads, because I'm still a big fan of the entire package - album art, lyrics, photos, cool packaging etc. You don't get all that with an mp3.

My only problem with CD's is the price. Bring the price down and that'll make a huge difference. The days of record companies making an absolute mint from ripping off consumers is over.

Maybe I'm just getting old and of the mentality that all the best music that has been released is in the past, but these days I rarely fork out up to $30 for a CD that I might only like a couple of tracks. The only albums I buy these days are from artists I'm already familiar with.
« Last Edit: July 18, 2007, 07:44:51 PM by metallex78 » Logged

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